Flickr co-founder’s new tool, Slack, seeks to reform workplace conversation


Gigaom

In the world of online workplace conversation, here are plenty of options — in addition to Google Hangouts and individual chat clients like Pidgin or even AOL Instant Messenger, chatrooms aimed at the corporate world like Campfire and Yammer jockey for relevance in office culture. Flickr Co-Founder Stewart Butterfield and his team at Tiny Speck are entering the fray with Slack, a mashup of chatrooms and collaborative sharing tools that are meant to do away with redundant conversations in multiple places.

Slack was born out of a pivot, after Butterfield’s previous project, an MMO entitled Glitch, failed to gain traction.

SlackScreenshot

With the goal in mind to circumvent the slow conversations of email, Slack can be access via desktop or mobile and sorts every message into designated “channels” with hashtags. The app offers both group chat and private messaging as well as integration with a number of productivity apps…

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